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Woman at the wheel, costant shopping
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"150 vetrine" is the title of the original web series shot at the Auchan Porte Shopping Centre in Catania and broadcast on the social channels of the Centre. The project includes 9 episodes interpreted by some of the most beloved Sicilian comedians and youtubers, who stage short stories from the comedy mood. Among the performers there are also some extras, recruited through an online casting among the clients of the Shopping Centre. A cross-media project, tailored to the positioning of the Centre, which involved and amused its community, immediately obtaining great results in terms of visualizations, sharing and engagement.
Centro Commerciale Auchan Porte di Catania